5 things to remember when creating email marketing campaigns

In the second of our series of blogs on email marketing, here’s a handy reminder of 5 things to remember when creating email marketing campaigns or newsletters. Proof read There is no way of stopping an email once you have pressed the big green send button! If it has taken you a while to put

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5 tips for getting the most out of email marketing campaigns

Email marketing is widely regarded in the marketing industry as one of the most cost-effective forms of regular communication. So it’s always a surprise to us when businesses are underutilising this activity. As such, we’re doing a series of blogs all about email marketing and how to go about getting it right. Yes we all

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Websites and content – a marriage made in heaven!

The world of marketing has changed immeasurably over the course of the last two decades. The day to day life of a marketer today vs. that of a marketer in the 90’s couldn’t be more different; with daily activities having a heavy focus on digital, social media and content marketing; none of which even existed

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How hard is your website working?

It goes without saying that a business’s website can be one of its most effective sales and marketing tools. Most business owners know and understand the potential that a well optimised, frequently and consistently updated website can have on their business. In some cases, websites are acting as the top performing, or indeed only, sales

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